NEW Marvel By Her Universe Fashion Collection Debuts at #NYCC & Hot Topic!

media release, new york comic con '16, NYCC '16

New Marvel By Her Universe
Fashion Collection Launches
at New York Comic Con
and Hot Topic

Empower Your Wardrobe with New Designs Inspired by Some of Your Favorite Marvel Heroes

Fans at New York Comic Con will have the opportunity to get their hands on a coveted new Marvel fashion collection created by Her Universe. The groundbreaking fangirl fashion company and lifestyle brand will present the collection, inspired by some of the most popular and powerful Marvel female Super Heroes, in the Her Universe/Hot Topic pop-up shop located within the Official ReedPOP Supply Co. Store at New York Comic Con. New York Comic Con is being held October 6-9 at the Javits Center in New York City. Fans unable to attend New York Comic Con can purchase the spectacular Marvel designs exclusively at select Hot Topic stores and online at Hottopic.com.

Available in sizes XS thru 3X and two styles available in plus, the collection celebrates some of the favorite female heroes from the Marvel universe with a stunning selection of dresses and jackets inspired by Black Widow, Captain Marvel, Scarlet Witch, Agent Peggy Carter and a Spider-Gwen jacket pulled straight out of the 2015 Her Universe Fashion Show designed by Lindsay Hamilton.

“We fell in love with Lindsay Hamilton’s Spider-Gwen design from the 2015 Her Universe Fashion Show at San Diego Comic-Con,” said Her Universe Founder Ashley Eckstein. “While she did not win the competition, Hot Topic loved her jacket so much that they asked if they could buy her design to sell in stores! It was truly a pleasure to work with Lindsay to bring her jacket to retail. It’s gorgeous!”

In addition to shining the spotlight on these beloved Marvel female Super Heroes via this exclusive new fashion collection, fans that visit the pop-up shop at New York Comic Con will also receive a coupon for a special offer valid only at Hot Topic stores and online.

“We have had many, many requests from customers for a fashion collection based on powerful female Super Heroes, so we are thrilled to partner with Marvel and Her Universe on this outstanding offering of dresses and outerwear,” said Cindy Levitt, Senior Vice President of Merchandising and Marketing at Hot Topic, adding “I can’t wait to get the 1940’s inspired Agent Carter dress myself!”

The new Marvel by Her Universe fashion collection will be available for purchase at New York Comic Con and will be available exclusively at select Hot Topic stores and official website early October.

The New Marvel by Her Universe fashion collection celebrates some of the favorite female heroes from the Marvel universe with a stunning selection of dresses and jackets inspired by Black Widow (above left), Captain Marvel (above right), Agent Peggy Carter (below left) and Scarlet Witch (below right).
Above: The New Marvel by Her Universe fashion collection features a Spider-Gwen jacket pulled straight out of the 2015 Her Universe Fashion Show designed by Lindsay Hamilton.

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