Peavey Introduces The Walking Dead Licensed Products
February 7, 2013, Meridian, MS — Peavey Electronics®, one of the world’s largest manufacturers and suppliers of musical instruments and professional sound equipment, proudly announces the expansion of its licensed product line with the addition of products featuring graphics from The Walking Dead, the award-winning comic and TV show.
Designed for collectors and musicians alike, these new musical instruments will feature highly detailed artwork on guitars and accessories.
“We are very pleased to be working with Skybound, the creators of The Walking Dead,” commented Hartley Peavey, founder and CEO of Peavey Electronics. “The immense popularity of The Walking Dead comic and cable TV show will allow us to get our products in the hands of an entirely new market and will expand our range of designs.”
Shawn Kirkham, Director of Business Development at Skybound Entertainment, added, “The merging of The Walking Dead’s iconic art and the equally iconic Peavey brand is a no-brainer. I’m excited to see fans and musicians strapping on guitars featuring gruesome Walking Dead artwork from Charlie Adlard. These guitars, straps and picks are going to look brutal!”
Founded in 1965, Peavey Electronics has been a leading manufacturer and supplier of musical instruments since the company revolutionized guitar making by introducing computer-aided manufacturing techniques in the 1970s to vastly improve quality and consistency. Today, the methods Peavey pioneered are the industry standard worldwide.